Recorded webinar · Choose a session that suits you
What your sales stack can’t see
Own the Stack: understand every layer of the 2026 sales stack, what it’s for, where it stops, and the layer that’s been missing, until now.
Somewhere on your team, someone already knows the buyer your rep is about to cold-email. No tool in your stack can tell you who.
Free · about 35 minutes · Recorded presentation
Presented by an AI avatar and voice of Nathan Pettyjohn. Built by Nathan and Ask Nathan.
Questions? Reply to your confirmation email and our team will get back to you.
How it works
- Register
- choose a session that suits you
- watch the recorded presentation
- get the report
What you get when you register

The Own the Stack report, free
33 pages: all 13 layers of the 2026 sales stack, plus the missing trust layer. Yours the moment you register. See what’s inside
The webinar, free
About 35 minutes, recorded. Nathan Pettyjohn walks you through the report.
Pick a time that suits you
Sessions run several times each weekday. Register once and choose the one that fits your calendar.

Choose a session that suits you
Register on our webinar provider’s page and pick the session time that works for you.
Save my free seatSessions run on our webinar provider’s site, under its privacy policy. Privacy policy

Your host
Nathan Pettyjohn
Founder, Ask Nathan
- Founder and President of the VR/AR Association.
- Previously led global go-to-market for Lenovo’s enterprise XR business.
- Author of the Own the Stack report.
He has always worked the same way: knowing who knows, and making the introduction.
What you’ll learn
- Every layer of the 2026 sales stack: what each one is good at, and where it stops.
- What one rep’s stack really costs, by company stage.
- How consolidation and the agent wave change the stack, and what they don’t change.
- The one question no layer answers: who on your team already knows the buyer, and how well.
- A five-account audit you can run by hand the same week.
About 35 minutes, education first: Ask Nathan comes up once, for about seven minutes near the end.
Who it’s for
Sales leaders
who own the number, and the stack that’s meant to hit it.
RevOps
who run the stack, pay for it, and get asked what it’s for.
Founders who sell
whose best deals still start with someone who knows the buyer.
Bring five accounts that matter this quarter.
The presentation walks through a five-account audit. Run it on yours as you watch, and keep the names to yourself.
Recorded webinar · Choose a session that suits you